By Jonathan Schanzer
HEZBOLLAH, THE RADICAL Shiite terrorist organization in Lebanon, is best known for attacking Israelis. But the organization also attempts to gain the support of Lebanese citizens with a sophisticated network of social services, political outreach, and financial aid. And recently, the militia has turned to advertising campaigns to bolster its image.
Hezbollah owns or controls at least two known advertising companies: Ressalat and Media-Publi Management. The U.S. Department of the Treasury should designate both as Specially Designated Global Terrorist entities (SDGTs) immediately as part of its ongoing campaign to cut off Hezbollah from the global financial system.
According to a recent article in the Lebanese al-Nahar, Ressalat is a "Hizbullah-funded organization that handles advertising and cultural events for the group." The company does not appear to have a web presence, but al-Nahar identified Mohamed Noureddine as Ressalat's creative director. One French report also identified Noureddine as the director of a think tank tied to Hezbollah's secretary general Hassan Nasrallah. His name can also be found alongside pro-Hezbollah videos on YouTube. After the car bombing that killed Hezbollah commander Imad Mughniyeh on February 13, Noureddine and his team launched a sophisticated advertising campaign to lionize the slain terrorist leader. Within hours of the bombing, colorful stencil drawings of Mughniyeh's bearded and bespectacled face appeared on huge billboards throughout Lebanon. The stenciled portrait was similar to the iconic drawing of Latin American revolutionary Che Guevara. These Mughniyeh billboards--some of which read: "Prophecy of the Final Victory"--now line the road from the Beirut airport to the city's downtown district. According to Mohammed al-Amin, managing director of a billboard company that rented space to Ressalat, the entire network of billboards along the airport road and within the group's stronghold in the southern suburbs of Beirut cost at least $100,000. Read more ...
HEZBOLLAH, THE RADICAL Shiite terrorist organization in Lebanon, is best known for attacking Israelis. But the organization also attempts to gain the support of Lebanese citizens with a sophisticated network of social services, political outreach, and financial aid. And recently, the militia has turned to advertising campaigns to bolster its image.
Hezbollah owns or controls at least two known advertising companies: Ressalat and Media-Publi Management. The U.S. Department of the Treasury should designate both as Specially Designated Global Terrorist entities (SDGTs) immediately as part of its ongoing campaign to cut off Hezbollah from the global financial system.
According to a recent article in the Lebanese al-Nahar, Ressalat is a "Hizbullah-funded organization that handles advertising and cultural events for the group." The company does not appear to have a web presence, but al-Nahar identified Mohamed Noureddine as Ressalat's creative director. One French report also identified Noureddine as the director of a think tank tied to Hezbollah's secretary general Hassan Nasrallah. His name can also be found alongside pro-Hezbollah videos on YouTube. After the car bombing that killed Hezbollah commander Imad Mughniyeh on February 13, Noureddine and his team launched a sophisticated advertising campaign to lionize the slain terrorist leader. Within hours of the bombing, colorful stencil drawings of Mughniyeh's bearded and bespectacled face appeared on huge billboards throughout Lebanon. The stenciled portrait was similar to the iconic drawing of Latin American revolutionary Che Guevara. These Mughniyeh billboards--some of which read: "Prophecy of the Final Victory"--now line the road from the Beirut airport to the city's downtown district. According to Mohammed al-Amin, managing director of a billboard company that rented space to Ressalat, the entire network of billboards along the airport road and within the group's stronghold in the southern suburbs of Beirut cost at least $100,000. Read more ...
Source: The Weekly Standard